WorkSafe’s Executive Director for Health and Safety, Ian Forsyth, said the campaign showed how not having a safe workplace might affect a country football club.
“These are real people who work on farms and building sites, in offices and emergency services but after work and at the weekend they’re players, groundsmen, committee members, umpires and canteen crew members.
“Safety's not just about what WorkSafe does. It's about employers, workers and the wider community taking ownership of it not just for themselves, but the wider community.”
During 2010, 23 Victorians died in traumatic circumstances at work. Twelve of these deaths were in regional Victoria, including seven people working in agriculture.
Dozens more received life-threatening injuries and more than 7,500 regional Victorians lodge workplace injury insurance claims each year with many more suffering other injuries.
In 2011 four work-related deaths reported to WorkSafe and of these three have been in regional areas of which two were on farms.
“We want regional Victorians to stop and think about what is ultimately important to them and what they can do to prevent more individuals, families, businesses and communities being put under pressure that can easily be avoided,” Mr Forsyth said.
“What the Camperdown Football Club has shown us and the regional community in this ad is how they rely on each other to get a result every weekend.
“Safety is important because if it’s not done right, you’ll be letting yourself down, your workers and workmates.”
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